Streamlining coverage management: Designing a comprehensive, all-in-one insurance MVP.

I was part of the team that built [redacted], a multi-service insurance platform servicing Nigerians and making the process of buying and managing insurance a more pleasurable experience.

[Redacted] is an insurance company that basically does it all. Think of a one-stop-shop where you can get any type of insurance coverage you need. Whether you're just someone looking to buy insurance, or you're a smaller company that wants to resell insurance to your own customers, or even if you're a partner willing to work with the company.

As a product designer on this project with the primary focus being on the user, i had three main goals that were set to measure success, which was;


  • Breaking down the onboarding process for end users for a better experience and reduced drop-off rate.

  • Creating an intuitive platform that eliminated UX issues around buying and managing purchased insurance coverages (Long coverage forms, confusing claims filing process)

  • Developing personalized application modules for all user types (insurance agencies, partners, and end users)

  • Developing a multi-platform application module for the end users (Mobile & Web app)

Services

Product Design

Web Design

App Design

Client

[Redacted]

Year

2024